Watchdog: Ecotown advert misled public
26 May 2009
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Developers hoping to build an ecotown misled the public about its benefits, the Advertising Standards Authority ruled today. A regional press advert for the Middle Quinton ecotown, near Stratford-upon-Avon, included claims by St Modwen Properties and the Bird Group of Companies for which they did not have sufficient evidence, said the advertising watchdog. The ad said the “zero-carbon sustainable community” would create 4,700 jobs and 6,000 homes contributing towards Stratford’s housing provision, and the £100m infrastructure investment would also deliver Stratford’s western bypass.
guardian.co.uk ? Guardian News & Media Limited 2009 | Use of this content is subject to our Terms & Conditions | More Feeds
Read the whole story on:http://www.guardian.co.uk/environment
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